Online media is now the easiest and cheapest means to get your products and services promoted and having a strong online business identity is crucial. This includes presence of your business profile in search engines, social networks, business directories and mobile web. Trying to penetrate your market is like looking for a needle in a haystack—where needle is the potential customer, and haystack is the millions of internet users in the Philippines.
In order for any business to remain relevant in today’s market, advertising in an online portal is essential. And getting listed on an online directory that is—LIKELIST.PH is the best choice to make. This article will discuss the advantages of having your business listed in an online directory website.
Develop Brand Image & Brand Awareness
Online advertising is a powerful tool for business promotion and has grown rapidly over the past years. But let’s not forget that there are other ways to make business brand name recognized. Billboards, radio and newspaper ads and other offline promotions are examples. Given these options, what advantages do online directories offer?
Startups or small businesses and as well as large, international companies can benefit from online directory website through direct advertising exposure. LIKELIST.PH aims to solve every business owners’ main problem: Getting the exposure you deserve. But did it ever occur to you that it’s the same problem online shoppers suffers from? Given a scenario when a person wants to buy an item but has no idea of the place to make the purchase, the first thing they will do is find an online directory and start searching. Listings helps the community to easily find local businesses that deal with the product or service they are looking for, and this in turn will increase brand awareness.
Another benefit of directory listings is it give you credibility and enhances the overall image of your business. At LIKELIST.PH you get to control of your brand description, images, videos and contact information. By including a well written and compelling profile not only provides credibility, but as well as build customer trust. Being identified in a relevant community—for example similar businesses and a combined network is ultimately an advantage.
Free Traffic & Create Valuable Links
The online world tends to make it simple for a company to achieve widespread interest in a couple of hours. While you have kick-ass Instagram, Tumblr, Facebook or your own Website for your business. Increasing your online visibility through social media alone can be gruesome and end up posting completely new and interesting content regularly to keep customers curious. For this reason you may want to consider having your business listed. Directory listings do the work for you efficiently with minimum effort, but substantial benefits. How you might ask?
Links are the foundation of topical communities, and as such they have as much, if not more, weight with search engine crawlers than keywords do. A web page without links is like an uncharted island. It’s sitting there, right in the middle of the ocean, but most people don’t know it’s there. The island could be littered with diamonds.”
LIKELIST.PH modernizes the way how local business directories work, connecting prospective clients and the information they need through a social enterprise. We let businesses include links to your website and all your social profiles. Being linked on an online directory generates organic clicks and repetitive searches that will inherently increase the value of your own page in Google Search. It will also create direct traffic and in return increased visibility throughout the web, therefore making LIKELIST.PH a viable gateway to optimized advertising.
Target A Certain Market
Direct visitors from online business directories are the most targeted and ready to buy web traffic.”
We have identified that there are millions of internet users in the Philippines. But it does not necessarily mean that these people are your target market. By listing your business in an online directory, you’ll now be accessible to the consumers you are trying to reach through a targeted audience base and as well as gain loyal customers.
Business owners don’t require SEO skills or rely on Paid Ads for people to find your business online. Usually, the people who use directories already have clear goals in mind as to the kind of business or products they are looking for. For this reason, people who search in online directories are much more likely to make a purchase. LikeList.PH provides a simple and effective online advertising tool that lets business owners market their own profiles!
Business Networking Platform
Listing your business in an online directory will not only help consumers find you, but other businesses as well who are interested in partnerships. Online directories help business owners build their networks by having an easy and quick access to contact fellow providers and/or sellers. Keep in mind that businesses thrive through networks. Networks are important because they help expand your business through partnerships and referrals.
To illustrate this, let’s say a baker, Ms. Baker, is listed in the LIKELIST.PH directory. Ms. Baker sells her cupcakes and accepts online orders. On the other hand, another seller who provides food packaging, Mr. Pack, is also in the directory listing of LIKELIST.PH. Ms. Baker ran out of cupcake liners and her previous supplier is out of business. She now goes to LIKELIST.PH and makes a search for baking supplies. She finds the listing of Mr. Pack and figures he has the specific design of cupcake liners she uses and has the best price among the sellers, so Ms. Baker now contacts Mr. Pack and Mr. Pack happily agrees to be her cupcake liner supplier. Then, a fellow baker friend of Ms. Baker, Mrs. Pastry, sells homemade breads and cakes and ran out of packaging boxes. Ms. Baker being totally happy with the products and fast delivery of Mr. Pack, refers him to supply the packaging boxes Mrs. Pastry needs.
We now have 3 happy business owners thanks to being listed in an online directory!
Getting listed in an online directory is a smart and cost-effective way of helping people find your business. “
Let’s be honest, the services of advertising agencies is not for everyone—cost wise. While there are other online portals that you can submit your business details to, like e-commerce marketplace and classified ads website, while highly functional aren’t very pretty. That is why the beautiful ones are popular, but is quite costly to sign-up or it does not fall into your niche. LIKELIST.PH aims to provide an alternative solution to this dilemma for FREE!
Our goal is to establish an innovative online business directory that will help and benefit start-ups or small local companies and as well as large, international companies. Providing optimized advertising for all shops and services in the Philippines. Read more about our Mission Statement here.
Get started and Create your business listing today!